EEG News and Research
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How EEG technology helps to manage stress for optimal performance
Are you feeling stressed? Is there too much on your plate with deadlines looming, people counting on you, and to...
How to Become a Change Maker and Inspire Others
WANTED: People who are passionate about Making a Difference and creating lasting change. At this point in time, we are...
Achieving Superhuman Capacity Through Technological Innovation
Imagine you’re at the movies, totally absorbed in a scene, watching your favourite superhero demonstrate their superhuman capacity. Movies give...
The State of AI Models in Neuroscience EEG Research
What You Gain from Machine Learning (ML) and Deep Learning (DL) We’ve entered the age of “big data”, where scientific...
How neuromarketing is the most reliable tool for market research
Neuromarketing combines neuroscience, social psychology, and market research to inform advertising, product design, pricing, and other important decisions. Confidence with...
Empowering Employees to Optimize their Workday
How often have you heard someone say, “I’m so busy”? Would you agree that sometimes it seems that the word...
Neuromarketing: Using EMOTIV's Portable EEG Technology in Market Research
Thanks to advancements in neurotechnology in recent years, neuroscience’s application in marketing has exploded. This explosion is due to the...
2 Main Challenges in EEG Research
What are the challenges in contemporary EEG research & analysis? In 1925, German psychiatrist Hans Berger recorded the first human...
