EEG News and Research
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Unraveling Consumer Behavior with EEG-Based Research
Are you a marketer looking for authentic feedback on how consumers perceive your products or campaigns? Incorporating EEG into your...
How to Use Neuroscience to Improve UX
In this guide, learn how to balance ease of use and attentive "stress" to create deeper user connections.
Breaking Brain Research Out of the Lab
The electroencephalogram (EEG) was born in a laboratory, but that doesn’t mean it has to stay there. Monitoring electrical activity...
