Get closer to the truth
Bypass traditional methods of market research that rely on what people tell you, and go straight to the source – the brain. EMOTIV technology provides a wireless, affordable device that reads brain activity, giving you feedback on how consumers feel about your product.
Understand emotions behind behaviour
We have developed a suite of algorithms that detect human emotions, so that you can get immediate neuroscience insights without expert knowledge. Leverage our detections to uncover the emotions that drive your audience’s choices.
Validate ideas
Make bolder business decisions by using brain data as part of your research routine. Test prototypes, validate ideas for your clients and embark on quick and easy usability testing.
Combine with other sensors
Combine brain data with surveys or other biometric sensors such as eye-tracking and heart rate measurements, and gain a full picture of consumer choices and decision-making.
