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Immersive 'Brainstorms' Exhibition Showcases the Brain on Pink Floyd

Immersive 'Brainstorms' Exhibition Showcases the Brain on Pink Floyd

  • Tickets are now on sale for Brainstorms: A Great Gig in the Sky, an immersive experience that visualizes the mind's reaction to music.
  • The 18+ experience, launching June 7, 2024, at Frameless, is themed around Pink Floyd's classic 1973 song, "The Great Gig in the Sky."
  • VIPs can book a unique 15-minute EEG brain capture experience powered by technology from AMD, Supermicro, and EMOTIV.

Brainstorms: A Great Gig in the Sky will take over the UK’s largest immersive art experience, Frameless, this June. This innovative show combines music and art with cutting-edge neuroscience and technology to investigate how our minds react to music.

This one-of-a-kind experience, aptly named after and inspired by Pink Floyd's iconic track "The Great Gig in the Sky," is a must-see for art and music enthusiasts. Attendees will enjoy stunning visuals across the 30,000-square-foot venue, drawing them into the world of Pink Floyd's music like never before.

Ticket prices to Brainstorms: A Great Gig in the Sky start at £30, with sales beginning on Friday, 26th April at 9 am BST. Limited VIP tickets offer personal brain data capture. Visit for more information.

Brainstorms is a joint venture between San Francisco-based creative studio Pollen Music Group and Richard Wright Music Limited. It brings to life the results of the Brainstorms research project last autumn, during which 125 individuals recorded their brain activity with EMOTIV EPOC X headsets while listening to "The Great Gig in the Sky" in Dolby Atmos.

Here's one example from the project:

The centerpiece of the Brainstorms event will be an audiovisual representation of the research participants' excitement, interest, relaxation, and stress while listening to music. 

The instrumental track features Clare Torry’s voice as an instrument instead of lyrics, so it was deemed perfect for the largest data collection of its kind. Pink Floyd keyboardist Richard Wright wrote the iconic track for Dark Side of the Moon nearly 50 years ago, and it continues to amaze listeners to this day.

His daughter, Gala Wright, is Brainstorms' curator and Artistic Director. She says:

“The visual representation of brain data provides an accessible and intuitive way to see how a piece of music can be a deeply personal yet also powerfully shared experience. Questioning how this is true for my father’s compositions is a key motivation for me bringing this concept to life with Pollen. The added benefit of bringing awareness to his musicality through the Brainstorms project serves to augment his legacy.”

Richard Warp, Pollen composer and Artistic & Technical Director at Brainstorms adds, “Music has a uniquely powerful impact on our mental state, affecting us all in a myriad of ways. Brainstorms: A Great Gig in the Sky seeks to celebrate this while shining a light on the hugely complex physiological processes in our brains as we listen to music.”

In the 'Murmurations' Gallery, pioneering musician Imogen Heap and her nine-year-old daughter, who took part in the initial brain data capture, will have their pre-recorded brainwaves visualized and set to her ambient track Cumulus in surround sound.

Developed in Unreal, the projected images of swooping and swirling birds will show how the pair’s data sets align as the flocks mirror how the same music can affect different people.

Join us every weekend in June at Frameless for an unforgettable experience! Purchase your 18+ Brainstorms: A Great Gig in the Sky tickets HERE.

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